People are so good at it. You can convince yourself about the stupidest thing that is good for you. Actually not you who's doing this. Your ego. Your ego evolved when your real you wasn't tough enough to survive on this planet. Than the ego took control and made all the tough decisions instead of your inner you, your real you. By time, ego stayed and started to govern your decisions, your conclusions. Human being was a naked ape on a planet where every creature has a really good self-protection ability, some of them could even attack humans. Therefore he constantly needed a better place to stay, better tools to do the tasks, better weapon for defense or to kill, etc. Prehistorical man lived indeed in a very insecure, comfortless and dangerous environment. Thus he wanted stability, comfort and peace. So, your ego remained and have been whispering to your mind since. Nowadays this control manifests in your consuming habits too. 'Life is an endless survival fight.' Your ego tells this to your peaceful inner you. So, your ego will be able to convince your tranquil you all the time, that you need that new gizmo. Whether the ads state so, that your life is uncomplete without it, your are defenseless without it, your life will be more comfortable with it or simply just someone else (a competitor) has got one already and you are fallen behind. That's why humans, more precisely their ego, are always good at to convince themself, to that new stuff is necessary and they have to rush to the shop and get one.
When do you stop listening to your ego and live peacefully? When will you realize that life is not a fight, you make it so?
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